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Category archives for: Ad Town

Why ‘very’ just isn’t very ‘very’ anymore.

Why ‘very’ just isn’t very ‘very’ anymore.

I always try and make my business stories at least a little bit interesting. But this one is very boring. Or more to the point, about how very boring ‘very’ is these days. And how a bunch of other words and phrases like it just don’t cut the mustard in the world of marketing any [...]

Dead Goldfish Syndrome

Dead Goldfish Syndrome

“I’ve heard stories of people planning a crisis so they can implement a crisis management plan and ride the waves of publicity off the back of it.”

The Soft Sell

The Soft Sell

Earlier this week I saw a Facebook ad I simply had to click on. It totally cut through the clutter with its product name alone.

SA’s finest design and advertising works receive prestigious awards

SA’s finest design and advertising works receive prestigious awards

The cream of the advertising and design crop were awarded the state’s top industry honours at the glamorous Adelaide Advertising and Design Club (AADC) annual black tie ceremony last night at The National Wine Centre.

Top Composer Mark Rivett to Speak at AADC Event

Top Composer Mark Rivett to Speak at AADC Event

Mark Rivett, one of Australia’s top composers in the field of music for advertising, will return to his hometown of Adelaide next month to address the Adelaide Advertising and Design Club’s guest speaker event.

AADC Awards

AADC Awards

It may seem amusing to non-industry people, but there is in fact an annual awards ceremony for the best ads and design work produced here in South Australia each year.

Another Business Splurge

Another Business Splurge

It seems every time we hear about Parallax they’re winning some new award, picking up a new piece of business, or putting a full size caravan in their office. OK, to be completely accurate they only did the caravan thing once, but they’ve done the award and new business thing plenty of times this year. And it seems they’re not done yet.

When Judgement Matters

When Judgement Matters

Let’s not beat around the bush, it’s a big ask, isn’t it? Non-alcoholic beer. It’s like, well, a vegetarian steak. Or a prostitute who doesn’t put out. Surely the reason you drink beer, is because it’s, well, beer.

Gnomes Massacred

Gnomes Massacred

100+ gnomes were needlessly slaughtered all in the name of marketing…

It’s Official!

It’s Official!

A few weeks back we told you how the AFA, AWARD and some other bunch no one cares much about were talking about getting together and forming a ‘super group’ to represent the industry.

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