The festival state, the wine capital of Australia and the city of churches. Adelaide has a lot of titles but now, maybe, we need to include ‘the fashionable state’. After what was a highly successful Adelaide Fashion Festival in 2015, the Festival has announced its Creative Director for 2016 ahead of this year’s highly anticipated event.
South Australian fashionista, Chris Kontos, has been named as the Creative Director. With an already cemented position in the fashion world and with his role as a member of the creative steering committee during the 2015 AFF, this seemed a natural evolution for Adelaide’s most stylish gentleman.
A prominent figure in the local, national and international fashion industries for many years, Chris has had various roles across retail, design, marketing and manufacturing, all culminating to make him the perfect Creative Director for the upcoming AFF.
Most recently Chris was the lead designer for a little label that you might have heard of… The powerhouse that is Adelaide’s very own Australian Fashion Labels’ TY-LR. His role with the global fashion company ended in April 2016 and now he moves into this role…
With a passion for growing and nurturing the South Australian fashion industry, it is fair to say that he is very excited about his expanded role with the event.
“I’m very proud to be South Australian and this is a great time for fashion in Adelaide,” Chris said.
“There are many new and emerging designers who, I predict, have the potential to make a significant mark on the industry and around the world.
“Of course, Adelaide is also home to some of the stalwarts of Australian fashion who are leaders and mentors for our local industry.
“I’m really excited about building the AFF to showcase as many elements of South Australia’s broader design industry as possible.
“Adelaide certainly has a place as an innovative and forward-thinking city of creatives and I feel that now is a great time to base myself at home and focus my energy on supporting the local community of designers through this event.”
This year’s Adelaide Fashion Festival (AFF) will be held from 19 – 23 October 2016. Bring on the fashion!
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